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Our overarching process is a four-pronged approach

Determine direction

Gain an understanding through primary and secondary research to identify gaps and develop insight

Fill the gaps

Provide compelling data to strengthen value story

Create the narrative

Develop an evidence-based value story with real world appeal that resonates with stakeholders

Support access

Through clear and impactful communications, support product access and demonstrate value to external decision makers

FPC is firmly footed at this convergence point and offers strategic expertise and tactical services to support HEOR, medical affairs, and commercial teams, from design of value evidence studies to compelling communication programs. Our professionals in market access, HEOR, and product commercialization have a broad range of prior experience in pharmaceutical, biotech, and medical device commercialization and evidence development. Our clients are supported by dedicated access and commercial strategists, medical affairs experts, market researchers, health economists, epidemiologists, biostatisticians, scientists, and clinicians. Whether you’re in early-stage development or post-launch, our global consulting teams have experience to help you determine evidence requirements, gather actionable data, and deliver a motivational narrative to support reimbursement and product access.

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